Walter Whitman Moore

Licensed to Sue

If You Need a Business Trial Lawyer, Let's Talk

If you need a trial lawyer for a business dispute in the Los Angeles area, let's talk. My name is Walter Whitman Moore, and I'm a trial lawyer in Beverly Hills. I graduated with honors from Princeton and Georgetown Law; was an Editor of The Georgetown Law Journal; and have represented individuals, private companies and public companies in state and federal courts and in arbitration for over 25 years. Unlike some "litigation attorneys," moreover, I actually try cases to judges and juries.

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Walter Whitman Moore

I have successfully represented clients in a wide variety of disputes. (You can see a "slideshow" about some of my past victories below.) My cases have involved claims for breach of contract, breach of fiduciary duty, fraud, misappropriation of trade secrets, copyright infringement, wrongful termination, trespass, unfair competition, and many other legal theories. I have also handled probate litigation, i.e., disputes over wills and trusts. My clients have come from a wide variety of industries, including entertainment, software, banking, real estate, franchising, outdoor advertising, retail, aviation, banking and telecommunications. Other lawyers have hired me to help them prepare their cases for trial.

As a result of all that experience, there's a good chance I've helped someone in a situation like yours. Let's talk about you and your case today. You can call me at 213.290.1709 or click here to email me. My office is located at 9454 Wilshire Boulevard, Suite 800, Beverly Hills, California 90212, at the corner of Beverly and Wilshire. Also, just so we're clear, please note: you will not be my client unless and until we have a written agreement signed by both of us.

My standard rate is just $350 an hour, but, depending on your case, we may be able to negotiate some alternative to an hourly fee (e.g., a flat monthly fee).

Beware of Self-Proclaimed "Aggressive" Attorneys

You may think you want an "aggressive" lawyer, who will somehow magically bludgeon your opponent into submission by being "tough." Many litigation attorneys encourage that belief, emphasizing how very "aggressive" they are. "Aggressive," however, usually just means "obnoxious," and it is not in your best interest to hire an obnoxious lawyer. You can wind up wasting a fortune paying for unnecessary and unproductive "pissing contests" — pardon my French — merely because your lawyer has a personality disorder and/or is trying to make the litigation as expensive as possible.

You want a lawyer who knows not only
how to fight zealously, but when to do so, and when instead to give opponents a face-saving way to settle a dispute on terms favorable to you. When a lawyer talks about how "aggressive" he is, remember that the way he plans to generate "heat" on your opponent is by burning up piles of your money. When both sides in a dispute hire "aggressive" attorneys, those attorneys are usually the only ones who benefit financially from the exercise.

Everyone wants to win, but some lawyers fail to grasp that victory must be measured from the client's perspective, not the lawyer's perspective. Pyrrhic victories are not victories at all. For example, if you're the plaintiff, and you spend $300,000 in legal fees to obtain a $250,000 judgment, your lawyer might consider that a "victory," but you wouldn't. I get it. I understand that the litigation needs to benefit you, not the lawyers.

My goal, in every case, whether my client is the plaintiff or the defendant, is not just to win, but to win cost-efficiently. I look for an Achilles' heel, a design defect in the Death Star, a fatal flaw in my adversary's case that will enable me to win at the lowest possible cost to my client. When you hire me, we will discuss the costs and benefits of pursuing various alternative strategies, and develop a "battle plan" to try to achieve the best outcome for you, based on your objectives. We will pick and choose our battles whenever possible, and focus on winning at trial on the merits, rather than mindlessly fighting about everything in an effort to make litigation as expensive as possible.

You don't need an attorney who's obnoxious. You need an attorney who wins. Let's talk about how to win your case. Call me at
213.290.1709 or click here to email me.

Past Victories

Past performance, as they say, is no guarantee of future results. But can you think of a better way to distinguish one litigation attorney from another? Me, neither. Some of my past results — including prevailing against some of the largest law firms in the world — are set forth below in the slideshow of past victories. No one wins every case. But you want a lawyer with a track record of success. Here is a slideshow of my past victories, to give you some idea of what I have managed to accomplish for my clients:
  • Commercial Lease Dispute
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    The owner of a high-rise office building leased land next to it to a billboard company to erect a billboard. Years later, the billboard company made its sign bigger. The building owner, represented by a large law firm called Latham & Watkins, filed a lawsuit for hundreds of thousands of dollars, claiming the sign ruined the views from the office building.

    I won a jury verdict for the billboard company. Ask me how I quoted opposing counsel and used pictures in closing argument.
  • Computer Software Copyright Infringement
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    A computer hardware and software company, represented by a large law firm called Graham & James, sued a small computer repair company and its employees in federal court for breach of contract and software copyright infringement. The plaintiff corporation claimed that the individual defendants were former employees, and that they were inducing their customers to violate their maintenance agreements with the plaintiff.

    I won summary judgment for the defendants, plus an attorney fees award.

    (Picture by Bilby)
  • Michael Jackson's Confidentiality Clause
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    The late singer Michael Jackson had a confidentiality clause in his contracts with his employees that could subject the employees to millions of dollars in liquidated damages for disclosing any facts about him to the public, even harmless facts.

    I won a bench trial decision invalidating that clause altogether in a lawsuit between Jackson, one of his companies, and a former employee. Ask me how I used broccoli in closing argument to show that the clause was unenforceable.
  • Trade Secret Customer List
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    A company spent a great deal of time and money finding customers to buy its product. Then several of its employees quit, started working for a competitor, and convinced the company's customers to take their business to their new employer.

    I won a jury verdict for the employer against the former employees and their new employer in an action for misappropriation of trade secrets. Ask me how I used a “Where’s Waldo” book in closing argument.
  • Breach of Warranty and Alter Ego
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    To reduce air pollution from its operations, a sign-making company paid a small fortune for a patented machine to "scrub" paint particles and other contaminants from its factory's exhaust.

    The manufacturer, however, neither licensed nor even used the patented design. Instead, the manufacturer’s president used his own design. He thought it would work just as well as the patented design. He was wrong. It did not work at all.

    I won a bench trial decision against the manufacturing company and against its shareholder -- the president -- for alter ego liability.

    (Picture by Jorge Royan)
  • Fraud: All Hat, No Cattle
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    A Texas oil man signed a contract to sell millions of dollars' worth of Canadian natural gas to a California company, which, in reliance on the contract, entered into contracts to re-sell the gas to its customers.

    There was just one problem: the Texan did not own any Canadian natural gas.

    Rather, he hoped to buy it after promising to sell it. He was unable to do so. As a result, the California company was unable to fulfill its contracts with its customers. I won a jury verdict for $6.6 million, half of which was punitive damages. Ask me how he made the jury laugh in closing argument.
  • Fast Food Restaurant Premises Liability
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    A retired college professor on a bicycle and a skate-boarder ran into each other on a ramp at a fast-food restaurant. The retired professor broke his hip and sued the restaurant, claiming the ramp was dangerous.

    I won a jury verdict for a defendant fast-food restaurant. Ask me about his cross-examination of the plaintiff’s daughter, and the key photograph taken after the accident.
  • The Nice Letter That Stopped a Class Action
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    A group of airplane owners sued an airport, claiming it had collected excessive property taxes from them.

    I convinced their lawyers to dismiss the lawsuit voluntarily by writing them a nice letter explaining a fatal flaw in their case.

    (Picture by Asylumkid)
  • Probate Litigation
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    When their landlord died, two tenants of a commercial building started claiming that he had signed a contract to sell them 50% of his building in exchange for a below-market price and an interest in their business.

    I won a bench trial decision for the deceased's estate in a probate trial.
  • Lemon Law
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    A woman paid over $45,000 for a brand-new, eight-cylinder Volkswagen Touareg luxury SUV. But the car was defective. There was a dangerous "lag" between the time you put your foot on the gas, and the time the car would actually start to move. The car also pulled to the right, and wore out front tires quickly.

    VW's settlement offer was a free oil change. I obtained an arbitration award requiring the manufacturer to give the consumer a full refund. Ask me how I used VW’s own technical bulletins against the company.

    (Picture by Zehner)
  • International Jurisdiction
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    A travel agency filed a lawsuit in L.A. against a travel agency in another country. The defendant had no offices or employees in California. The plaintiff and the defendant had dealt with one another only through the internet. I convinced the court to dismiss the action on the grounds that the court lacked jurisdiction over the defendant.

    Months later, the individual owner of the travel agency re-filed the same lawsuit against the same company, claiming that he personally, rather than his company, was the party to the contract with the defendant. I got his case dismissed on the grounds that he was bound by the prior ruling.

    (Picture by Tom-b)